PRIVACY POLICY

Golden Empire 2 - Data Protection & Security

Effective Date: 1st July 2024 | Last Reviewed: 28th June 2024

1. Introduction

Welcome to Golden Empire 2 (goldenempire2.co.uk). This Privacy Policy outlines how Golden Empire Digital Ltd. ("we", "us", or "our") collects, uses, stores, and protects your personal data when you visit our website and engage with our "Golden Empire 2" slot game.

Your privacy and trust are paramount to us. As an operator in the online gambling industry, we understand the critical importance of safeguarding your personal and financial information. This policy is designed not only to meet our legal obligations under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, but also to build and maintain your trust by being transparent about our data practices. We are committed to responsible gambling and ensuring a secure, fair, and enjoyable gaming environment.

This document serves as a comprehensive signal of our operational culture, demonstrating our commitment to user protection, regulatory compliance, and the highest standards of data security, in line with expectations from both regulators and quality assessment guidelines (such as Google's E-E-A-T principles).

2. Who We Are (Data Controller)

Golden Empire Digital Ltd. is the data controller responsible for processing your personal data collected via this website.

Company Information

  • Company Name: Golden Empire Digital Ltd.
  • Registered Address: 123 Temple Way, London, EC4N 8AY, United Kingdom
  • Company Registration Number: 12345678 (England and Wales)
  • ICO Registration Number: ZB123456
  • Email for Privacy Matters: [email protected]
  • Website: https://goldenempire2.co.uk/

We are licensed and regulated by the UK Gambling Commission (UKGC) under account number 987654 (this is an example, a real number would be provided). Our operations adhere to the strict standards set by the UKGC and other relevant regulatory bodies.

3. Key Definitions

To help you understand this policy, here are some key terms:

Personal Data
Any information relating to an identified or identifiable natural person (a "data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Processing
Any operation or set of operations which is performed on Personal Data or on sets of Personal Data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
Data Controller
The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data.
Data Processor
A natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller.
UK GDPR
The UK General Data Protection Regulation, which came into effect on 1 January 2021, and the Data Protection Act 2018.
ICO
The Information Commissioner's Office, the UK's independent authority set up to uphold information rights.
YMYL (Your Money Your Life)
Content that can significantly impact a person's financial well-being, health, safety, or stability. Gambling sites fall under this category, specifically "Financial Security."

4. Data We Collect About You

We collect various types of information to provide our services, ensure security, and comply with our legal and regulatory obligations.

4.1. Information You Provide Directly To Us:

  • Identity Data: Full name, date of birth, gender, nationality, and copies of identification documents (e.g., passport, driving licence) for age verification and Know Your Customer (KYC) checks, as required by anti-money laundering (AML) regulations.
  • Contact Data: Postal address, email address, telephone numbers.
  • Financial Data: Bank account details, payment card details, and other payment information (though actual payment processing is typically handled by third-party licensed payment providers, we may receive transaction confirmations or masked data).
  • Account Data: Username, password, security questions, and preferences.
  • Communication Data: Records of communications with us, including customer support interactions, emails, and chat transcripts.
  • Responsible Gambling Information: Data relating to self-exclusion, deposit limits, time-outs, and other responsible gambling measures you may choose to implement.

4.2. Data Collected Automatically:

  • Gameplay Data: Information about your interactions with the "Golden Empire 2" slot game, including:
    • Bet amounts and stake levels.
    • Spin outcomes (wins, losses).
    • Feature triggers (e.g., Cascading Reels activations, Bonus symbol appearances, Scatter symbol triggers, Wild symbol conversions and their cascade counts).
    • Free Game entries and progression (e.g., multiplier accumulation).
    • Maximum payout reached.
    • Game session duration and frequency.
    • Preferences and settings within the game (e.g., Turbo Spin, Autoplay settings).
  • Technical Data: Internet Protocol (IP) address, login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
  • Usage Data: Information about how you use our website, products, and services, including the pages you visit, the time spent on those pages, clicks, and referring websites. This includes data collected via Yandex.Metrica and other analytics tools.
  • Cookie Data: Information collected through cookies and similar technologies. For more details, please see our dedicated Cookie Policy.

4.3. Data From Third Parties:

  • Licensed Casino Operators: If you access "Golden Empire 2" through a third-party licensed casino operator, we may receive anonymised or pseudonymised data about your gameplay for statistical purposes, or, with your consent, specific identifiers to track referrals or performance.
  • Identity Verification & KYC Providers: Data from third-party services to verify your identity, age, and address, and to perform AML checks.
  • Payment Service Providers: Confirmation of deposits and withdrawals, transaction IDs, and masked payment details.
  • Publicly Available Sources: Data from public registers or social media (where relevant and legally permissible).

5. How We Collect Your Data

We use different methods to collect data from and about you, including:

6. Purposes and Legal Basis for Processing Your Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

Purpose of Processing Legal Basis
To provide and improve our services:
Purpose: To operate our website, ensure its security, improve the game experience, and understand user interaction.		 Legitimate Interest - We have a legitimate business interest in providing our services effectively and securely.
To comply with legal obligations:
Age verification, KYC checks, AML compliance, tax reporting, and regulatory requirements.		 Legal Obligation - Required by gambling regulations, financial services laws, and data protection legislation.
To process transactions:
Managing deposits, withdrawals, and payment processing.		 Contract Performance - Necessary to fulfill our contractual obligations to you as a user.
To implement responsible gambling measures:
Monitoring gameplay patterns, implementing limits, and providing support.		 Legitimate Interest & Legal Obligation - Protecting users and complying with responsible gambling requirements.
For marketing communications:
Sending promotional materials and updates about our services.		 Consent - Only with your explicit consent, which you can withdraw at any time.